pharma consumer videos

This series educating consumers about the ease of working with OptumRx were designed with a light and playful aesthetic. I designed with an approachable, clean look and illustrated neighborly animations to make somewhat complicated messaging more digestible. I also chose and worked with the voiceover artist to further add a warm tone that pulled everything together, resulting in a very friendly, informative series of videos.

Roles : Creative Director, Art Director, Illustrator
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macbook pro.jpg
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